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Digital Marketing Blog

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Elijah Millard Headshot
By Elijah Millard
August 21, 2023

How to Better Market P&C Insurance

The property and casualty (P&C) insurance market is highly competitive, and the best way to gain an edge is by employing effective marketing strategies.

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Sales and leads funnel concept
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By Jonathan Gessert
August 15, 2023

What is the Inbound Sales Methodology?

The handover from marketing to sales is a critical moment; understanding the difference between MQLs and SQLs ensures a seamless transition.

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captive insurance agent searching information for on laptop
Elijah Millard Headshot
By Elijah Millard
August 14, 2023

Should Captive Insurance Agents Have Their Own Website?

Here is a look at why captive insurance agents should consider setting up their own website. Read to learn more.

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Using PR and Sales Team for SEO
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By Jonathan Gessert
August 14, 2023

Leveraging Sales Teams and PR activities for SEO

By incorporating the Sales Team and PR activities into your SEO strategy, you will solidify your brand’s authentic online presence.

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Google E-E-A-T
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By Jonathan Gessert
August 8, 2023

Google’s E-E-A-T: Why ‘Experience’ Matters

Explore Google’s E-E-A-T update, emphasizing Experience in SEO rankings. Discover how Expertise shapes content success.

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By Felipe Revuelta
July 31, 2023

Buying Insurance Leads vs Insurance PPC Marketing: Which is More Lucrative?

One of the biggest draws of an insurance PPC marketing campaign is the fact that it can become visible to your target audience immediately.

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Insurance building
Elijah Millard Headshot
By Elijah Millard
July 24, 2023

Are Captive Insurance Agents Able To Perform SEO For Themselves?

 As a captive insurance agent, you may be wondering if it is possible to perform your own SEO. Here is a look at what is involved in the process.

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Insurance agency displaying organic leads
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By Tom O’Keefe
July 17, 2023

Purchasing Property & Casualty Leads vs Acquiring Organic Leads

A look at what property & casualty insurance agents need to know about these methods of finding users who are interested in their services.

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Insurance CRM Marketing concept collage
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By Briley Brind’Amour
July 10, 2023

Top Marketing Features Insurance Agencies Should Consider When Selecting a CRM

If you are looking for software that can give your Insurance agency an edge, here are some CRM marketing features worth considering.

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